About us
About Us!
Founded in 2009, Just Smile Ltd is an equipment hire, entertainment & event production company based in St Albans, Hertfordshire.
With a growing team of over 10, Just Smile has successfully delivered 10,000+ events and we’re just getting started…
Corporate & Outdoor events
With experience in outdoor events, Just Smile has delivered countless conferences, awards events and festivals across the UK and now into Europe. Whether you need to deliver corporate training, showbiz awards or a music festival, Just Smile is the team to help!
Weddings & Private Occasions
Just Smile Ltd is part of many high-end weddings & other family celebrations, providing production and lighting for the ultimate party experience. We work in some of London – and the world’s – leading venues & hotels, including The Landmark, The Savoy & The Grove, to name just a few.
Just Smile is led by David Rees, a former senior manager and radio presenter with Capital Radio PLC. Over a 30 year career, David has owned, managed, or contributed to a range of media and hospitality ventures, including The Metropolitan Bushey, where he currently serves as Managing Director.
David’s passion for events began in the 1990s as a mobile DJ, something that remains at the heart of everything he does today. He founded Just Smile Ltd in 2009 after returning to the events industry, combining his entertainment background with his commercial experience.
Since then, he has built a strong reputation for delivering results, first by driving audience growth and revenue in radio, and now by creating memorable and high impact events for clients. Under his leadership, Just Smile Ltd has grown steadily and earned a reputation for creativity, reliability, and exceptional delivery.
Today, Just Smile is supported by a dedicated team of project managers, sound and lighting technicians, warehouse staff, and administrators, alongside a trusted network of freelancers and talented entertainers.
While still a close knit core team, Just Smile plays a role in a wide range of conferences, celebrations, festivals, and community events throughout the year.
